The Shelbourne logo

Director of Sales

The Shelbourne
Department:Human Resources
Type:ON-SITE
Region:Dublin
Location:Dublin, County Dublin, Ireland
Experience:Mid-Senior level
Estimated Salary:€80,000 - €120,000
Skills:
SALES STRATEGYREVENUE MANAGEMENTTEAM LEADERSHIPCUSTOMER SERVICERELATIONSHIP MANAGEMENTBUSINESS DEVELOPMENTHOSPITALITYLUXURY MARKETSHOTEL MANAGEMENTMARKETING
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Job Description

Posted on: April 7, 2026

JOB SUMMARY

An outstanding opportunity has arisen for an accomplished and inspirational Director of Sales to join The Shelbourne, one of Dublin’s most iconic five‑star hotels and a symbol of timeless elegance and refined hospitality. This senior leadership role calls for a commercially sophisticated professional with a deep appreciation for luxury, legacy, and relationship‑driven sales.

The Director of Sales will provide strategic direction and dynamic leadership to the sales function, driving sustainable revenue growth while nurturing long‑standing partnerships with a global and discerning clientele. With exceptional business acumen and a nuanced understanding of premium markets, the role is responsible for developing and executing tailored sales strategies that honour The Shelbourne’s prestigious brand, heritage, and financial ambitions. The successful candidate will lead from the front—achieving personal booking targets, inspiring a high‑performing sales team, and consistently elevating the guest and client journey in line with the hotel’s five‑star standards and reputation for excellence.

CANDIDATE PROFILE 

Education and Experience

• 2‑year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or a related field; minimum of 3 years’ experience in sales and marketing or a related professional area, including proven experience leading, managing and developing a sales team.

OR

• 4‑year bachelor’s degree in Business Administration, Marketing, Hotel and Restaurant Management, or a related field; minimum of 1 years’ experience in sales and marketing or a related professional area, with demonstrated responsibility for managing and motivating team members.

CORE WORK ACTIVITIESSupporting Developing & Executing Sales Strategies

• Works with sales leader to ensure understanding of sales strategy and effective implementation of this strategy for the segment.

• Works with management team to create and implement a sales plan addressing revenue, customers and the market for the segment led by the DOS.

• Assists with the development and implementation of promotions, both internal and external.

Maximizing Revenue

• Provides positive and aggressive leadership to ensure maximum revenue potential (e.g., sets example with personal booking goals).

• Recommends booking goals for sales team members.

Managing Sales Activities

• Monitors all day-to-day activities of direct reports.

• Approves space release for catering to maximize revenue (DOS, Group) in the absence of a Business Evaluation Manager.

• Participates in sales calls with members of sales team to acquire new business and/or close on business.

• Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).

Analysing & Reporting on Sales and Financial Data

• Analyses market information by using sales systems and implements strategy to achieve property’s financial room and catering goals.

• Assists Revenue Management with completing accurate six period projections.

• Reviews sales and catering guest satisfaction results to identify areas of improvement.

Ensuring Exceptional Customer Service

• Displays leadership in guest hospitality, exemplifies customer service and creates a positive example for guest relations.

• Interacts with guests to obtain feedback on product quality and service levels.

• Meets with guests during pre- and post-convention meetings to obtain feedback on quality of product (e.g., rooms, meeting facilities and equipment, food and beverage), service levels, execution against contract and overall satisfaction.

• Empowers employees to provide excellent customer service.

• Observes service behaviours of employees and provides feedback to individuals.

• Incorporates guest satisfaction as a component of department meetings with a focus on continuous improvement.

• Executes and supports the company’s Customer Service Standards and property’s Brand Standards.

• Participates in and practices daily service basics of the brand.

• Executes exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and ensuring their satisfaction before and during their program/event.

• Serves the customer by understanding their needs and recommending the appropriate features and services that best meet their needs and exceed their expectations, while building a relationship and loyalty to the company.

• Gains understanding of the property’s primary target customer and service expectations; serves the customer by understanding their business, business issues and concerns, to offer better business solution both prior to, and during the program/event.

Building Successful Relationships

• Develops and manages relationships with key stakeholders, both internal and external.

• Works collaboratively with off-property sales channels (e.g., Event Booking Center, Market Sales, GSO) to ensure the property needs are being achieved and the sales efforts are complementary, not duplicative.

• Works with Human Resources, Engineering and Loss Prevention to ensure compliance with local, state and federal regulations and/or union requirements.

• Attends customer events, trade shows and sales missions to maintain, build or develop key relationships with GSO Managers and customers.

Managing and Conducting Human Resource Activities

• Interviews and hires management and hourly employees with the appropriate skills to meet the business needs of the operation.

• Utilizes all available on the job training tools for employees.

At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.

Originally posted on LinkedIn

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